Week 4 and we have to submit a Letter to the Editor.
At 250 words it’s not a big task but it has to be engaging, pithy and talk about a sustainability issue.
No surprises that I wrote two. Both reproduced below, but the one I ended up submitting was the one on food—just because the consensus in our workshop was that it was probably more interesting.
Dear Mainstream Media
How do you disappoint me? Let me count the ways!
You disappoint in the way you ignore the environment and yet promote the economy. Were you out of the room when we all worked out that without a suitable, equitable environment you can’t have a society, and without a society there is no need for an economy?
I did a review of online news sites, both newspaper- and TV-based—mostly Australian, but some international—and out of twenty, only three of you have a dedicated tab for the environment on your main page! So, brick bats for most of you, including The Age, The Australian and the Daily Telegraph PLUS Aunty ABC (now that’s disappointing), SBS and all the other Australian TV-channel websites. Bouquets for Deutsche Welle, The Conversation and The Guardian.
I am interested in which came first: do you choose to present what you think readers want; or does your content drive public interest? Whatever the case, you are kidding yourself if you think that what is happening with the DOW is more important than rising CO2 emissions.
It’s clear from the IPCC, NASA and other scientific bodies that environmental issues including climate change, species loss and over consumption (to name but a few) should be part of our daily dialog. In my opinion you have a duty of care to all of your readers to inform and promote debate.
It’s time for you to step up and create a space for the environment on your main sites and not bury such vital content on some sub-directory, out of sight and out of mind.
 According to Onlinenewspapers.com these are the three most accessed Australian online newspapers.
Full-frontal on food
Here are a few ‘fun facts’ first up.
According to Foodwise, Australians discard up to 20% of the food they purchase —that’s one in every five bags of groceries—gone…in the bin!
An estimated 20–40% of all fruit and vegetables are rejected before they reach the shops because they are ‘not pretty enough’ aka they did not reach consumer or supermarket cosmetic standards.
The UN’s Food and Agriculture Organization estimates that one-third of the global food supply doesn’t even get to people.
Sadly, the environmental implications of such waste are bigger than you think.
Just to produce this food requires great volumes of water, energy and other inputs. Try to imagine in your mind’s eye the progression from paddock to plate, and account for the fertilisers, the pesticides, the storage, the packaging and the transportation. All. Wasted.
And when the discarded food is dumped—mostly as landfill—it decomposes anaerobically to produce methane, one of the most potent of all greenhouse gasses. In the USA, the EPA estimates that nearly a quarter of all methane produced is from uneaten food.
Since the industrialisation of food we seem to have been overtaken by an overwhelming attitude of super-sized profligacy.
Right now we need to strip things back—become more ‘food aware’ and show some respect for what sustains us. Here are seven simple ways we can all reduce our food waste: buy local produce; choose fresh over processed; cook less food; use up any leftovers; shop for only what you need; understand the use-by/best before labelling system and resist the temptation of take-away.